Radio interview on Obama’s Twitter record


Friday afternoon, 5:30pm. I’m on my way to have Friday Afternoon Drinks (“vrijmibo”) with my buddies and get a call from BNR Radio “Can you comment on Obama’s Twitter record”. Of course! Just 24 hours ago I did a keynote on the Obama 2012 digital strategy for Newgenes and talked at length about Twitter, #eastwooding, and TPM (Tweets Per Minute); the new metric for digital campaigns.

The interview was live by phone and you can listen to it here:

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